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Loans on the lower end of the APR range may be for a larger loan amount and for a longer term. Loans on the higher fast easy cash loans australia of the APR range may be for a smaller loan amount and for a shorter term.
Depending on your credit needs and desire to pay your loan off quickly, your lender may only offer you loans with an APR whats a payday loan the high end of the range noted above. This is an expensive form of credit.
Instant Cash Loans Ltd, ta the Money Shop, responded jointly with their advertising agency. They did not consider that the ad whats a payday loan that the Money Shop would provide financial advice. They stated that the primary aim of the ad was to increase customer awareness that short-term loans were available from the Money Shop both in store and online, and the online availability was clearly referenced both visually and verbally.
They said the wording "The Money Shop can point you in the right direction" was used to direct viewers to the choice of two service delivery channels, online or in store, according to their needs. They noted that at that point in the ad an on- screen cursor could be seen moving towards, and subsequently clicking on, the company logo in the corner of the screen, which then switched to displaying the company's whats a payday loan address.
They said the ad pointed customers in the direction of the online channel. Clearcast said their general view was that the costs associated with payday lending meant that it should only be considered as a last resort and not as an everyday form of borrowing, and they did not approve broadcast ads which suggested payday loans were suitable for discretionary spending. They felt that the ad in question, including the reference to "life's little ups and downs", was consistent with their general approach, which was to approve treatments referring to payday loans as suitable for unexpected expenses.